Discover how Yandex Metrica
compares with Google Analytics
What is the best analytics platform for your website? See how Yandex Metrica compares with Google Analytics? Enjoy a detailed comparison of Yandex Metrica vs Google Analytics.
Yandex Metrica vs Google Analytics comparison.
- Public pricingNot includedNot included
- Free tier or trialIncludedIncluded
- Self-serve signupIncludedIncluded
- Usage-based pricing (not per seat)IncludedIncluded
- Cookieless trackingIncludedNot included
- No analytics cookies requiredNot includedNot included
- EU or regional data hostingIncludedIncluded
- IP anonymization by defaultNot includedIncluded
- Self-hosted deploymentNot includedNot included
Clics, the simple privacy first web analytics software
Clics makes website analytics something your team actually looks forward to every week: easy, modern, and genuinely useful. At its core is a clean dashboard anyone can open without training: visitors, traffic sources, goals, conversions, and multistep funnels on one screen, plus a dedicated view for AI referral traffic from ChatGPT, Claude, Perplexity, Gemini, and Copilot.
Its strength is staying simple without giving up what marketing teams actually measure. A tracking script under 5 KB does not set analytics cookies on visitors. Clics is designed with GDPR, CCPA, and PECR in mind, and reports full counts you can trust in reviews.
Unlimited teammates share one workspace, the 14 day trial does not require a credit card, and human support typically replies in under 30 minutes when setup or reporting questions come up.
What is Yandex Metrica?
Yandex Metrica is a full-featured web analytics service from Yandex, widely used worldwide and especially strong in Russian-speaking markets. The product spans traffic and conversion reporting, real-time views, Webvisor session replay, heatmaps, form analytics, goals and ecommerce tracking, A/B testing, Yandex Tag Manager, marketplace connectors, and workflows with Yandex Direct and other Yandex advertising surfaces. Advanced tiers include Metrika Pro for higher data limits and Yandex Cloud exports for warehouse workflows. The platform is free for most usage levels, making it accessible for businesses of all sizes that need comprehensive analytics with deep integration into the Yandex ecosystem for advertising and search campaigns.
See the Yandex Metrica alternative guide for Yandex Metrica on Alternatives.
What is Google Analytics?
Google Analytics is the most widely used web analytics platform globally, now in its fourth generation as GA4. It tracks website and app traffic through an event-based data model that replaced the session-based approach of Universal Analytics. Features include audience reports, acquisition channels, engagement metrics, conversion tracking, path exploration, funnel visualization, and predictive audiences powered by machine learning. The platform integrates deeply with Google Ads, Search Console, BigQuery, and Looker Studio for advertising optimization and custom reporting. GA4 offers a free tier with generous data collection limits and a paid Analytics 360 version for enterprises needing higher quotas, service level agreements, and dedicated support.
Read the Google Analytics vs Clics guide for Google Analytics on Alternatives.
More head-to-head comparisons
Explore more side-by-side comparisons between popular analytics tools.