Discover how Countly
compares with Matomo

What is the best analytics platform for your website? See how Countly compares with Matomo? Enjoy a detailed comparison of Countly vs Matomo.

Detailed comparison

Countly vs Matomo comparison.

FeaturesCountlyMatomo
  • Public pricingIncludedIncluded
  • Free tier or trialIncludedIncluded
  • Self-serve signupIncludedIncluded
  • Usage-based pricing (not per seat)IncludedIncluded
  • Cookieless trackingIncludedIncluded
  • No analytics cookies requiredNot includedIncluded
  • EU or regional data hostingIncludedIncluded
  • IP anonymization by defaultIncludedIncluded
  • Self-hosted deploymentIncludedIncluded
Clics

Clics, the simple privacy first web analytics software

Clics gives growth and marketing teams one calm place to finally see how a website is really performing, without the clutter. Traffic sources, landing pages, multistep funnels, goal completions, and conversion reads live in a single privacy first workspace built for the questions you ask every week, not for a wall of modules you never open.

Behind that clarity is a lightweight script under 5 KB that does not set analytics cookies on visitors. Clics is designed with GDPR, CCPA, and PECR in mind and ships a dedicated AI referrals view for ChatGPT, Claude, Perplexity, Gemini, and Copilot.

Unlimited teammates, a 14 day trial without a credit card, and human support that typically answers in under 30 minutes keep rollout and day to day reporting straightforward for teams that want analytics built for the website.

Clics cookieless, privacy-first web analytics illustration
Countly

What is Countly?

Countly is a digital analytics and customer engagement platform that collects first-party data across web, mobile, desktop, and IoT touchpoints through a wide range of SDKs and server-side APIs. Teams explore that data with real-time dashboards, funnels, cohorts, retention reports, user profiles, drill-down segmentation, and AI-assisted insight generation. Beyond analytics, Countly extends into customer journeys, in-app messaging, push notifications, surveys, crash reporting, and personalization workflows. Both cloud-hosted and self-hosted deployment options are available for organizations that need full control over infrastructure, data residency, and governance. The platform targets mid-market and enterprise teams managing multiple products simultaneously.

Open the Countly profile on Countly Alternatives.

Countly web analytics dashboard in the Countly vs Matomo comparison
Matomo

What is Matomo?

Matomo is an open-source web analytics platform originally released as Piwik in 2007. Teams can self-host it on their own servers for full data ownership or use Matomo Cloud as a managed service. It provides visitor logs, real-time dashboards, goal tracking, e-commerce reports, custom dimensions, and segmentation capabilities. Optional premium plugins add heatmaps, session recordings, A/B testing, funnels, and form analytics. Matomo supports both cookie-based and cookieless tracking modes to accommodate different privacy regulations. The interface follows a familiar report structure with acquisition, behavior, and conversion sections, making migration from traditional analytics tools straightforward for most marketing and product teams.

See the Matomo vs Clics write-up on Matomo Alternatives.

Matomo web analytics dashboard in the Countly vs Matomo comparison
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