Discover how Fathom Analytics
compares with Matomo
What is the best privacy first analytics stack for your website? See how Fathom Analytics compares with Matomo? Enjoy a detailed comparison of Fathom Analytics vs Matomo.
Fathom Analytics vs Matomo comparison.
- Public pricingIncludedIncluded
- Free tier or trialIncludedIncluded
- Self-serve signupIncludedIncluded
- Usage-based pricing (not per seat)IncludedIncluded
- Cookieless trackingIncludedIncluded
- No analytics cookies requiredIncludedIncluded
- EU or regional data hostingIncludedIncluded
- IP anonymization by defaultIncludedIncluded
- Self-hosted deploymentNot includedIncluded
Clics, the simple privacy first web analytics software
Clics helps teams worldwide understand how their websites perform without turning analytics into a second job. One privacy first platform brings the reads growth and marketing need into a single calm dashboard. Traffic sources, landing pages, multistep funnels, conversion goals, campaign performance, and a dedicated AI referrals view for ChatGPT, Claude, Perplexity, Gemini, and Copilot sit together so you are not hunting through menus for a weekly answer.
More than page views alone, Clics is built so everyone on the team can read the same numbers. Invite unlimited teammates to one workspace, check reports from phone or desktop, and keep reviews focused on what changed. The tracking script stays under 5 KB, skips analytics cookies on visitors, and is designed with GDPR, CCPA, and PECR in mind so you can measure traffic without cookie banners.
Clics offers a 14 day trial with no credit card required and answers with human support in under 30 minutes when something in your setup or dashboard needs a second look.
What is Fathom Analytics?
Fathom Analytics is a privacy-first web analytics platform that provides simple website statistics without tracking personal data or using cookies. It is fully compliant with GDPR, CCPA, and PECR regulations without requiring cookie consent banners on your pages. The lightweight script loads quickly and does not degrade website performance. Dashboards display page views, unique visitors, average time on page, bounce rate, referrers, countries, device types, browsers, and UTM campaign breakdowns in a single clean view. Fathom offers custom event tracking, scheduled email reports, uptime monitoring, and an API for building custom integrations. The platform provides EU-isolated infrastructure and unlimited data retention on all paid plans.
Open the Fathom Analytics alternative guide on Fathom Analytics Alternatives.
What is Matomo?
Matomo is an open-source web analytics platform originally released as Piwik in 2007. Teams can self-host it on their own servers for full data ownership or use Matomo Cloud as a managed service. It provides visitor logs, real-time dashboards, goal tracking, e-commerce reports, custom dimensions, and segmentation capabilities. Optional premium plugins add heatmaps, session recordings, A/B testing, funnels, and form analytics. Matomo supports both cookie-based and cookieless tracking modes to accommodate different privacy regulations. The interface follows a familiar report structure with acquisition, behavior, and conversion sections, making migration from traditional analytics tools straightforward for most marketing and product teams.
Browse the Matomo vs Clics breakdown on Matomo Alternatives.
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