Discover how Mixpanel compares with Umami

What is the best analytics stack for your product and website? See how Mixpanel compares with Umami? Enjoy a detailed comparison of Mixpanel vs Umami.

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Mixpanel
vs
Umami logo on Clics Analytics at clics.dev
Umami
Detailed comparison

Mixpanel vs Umami comparison.

FeaturesMixpanelUmami
  • Public pricingIncludedIncluded
  • Free tier or trialIncludedIncluded
  • Self-serve signupIncludedIncluded
  • Usage-based pricing (not per seat)IncludedIncluded
  • Cookieless trackingIncludedIncluded
  • No analytics cookies requiredNot includedIncluded
  • EU or regional data hostingIncludedIncluded
  • IP anonymization by defaultIncludedIncluded
  • Self-hosted deploymentNot includedIncluded
Clics

Clics, the simple privacy first web analytics software

Clics makes website analytics something your team actually looks forward to every week: easy, modern, and genuinely useful. At its core is a clean dashboard anyone can open without training: visitors, traffic sources, goals, conversions, and multistep funnels on one screen, plus a dedicated view for AI referral traffic from ChatGPT, Claude, Perplexity, Gemini, and Copilot.

Its strength is staying simple without giving up what marketing teams actually measure. A tracking script under 5 KB does not set analytics cookies on visitors. Clics is designed with GDPR, CCPA, and PECR in mind, and reports full counts you can trust in reviews.

Unlimited teammates share one workspace, the 14 day trial does not require a credit card, and human support typically replies in under 30 minutes when setup or reporting questions come up.

Clics privacy first web analytics
Mixpanel

What is Mixpanel?

Mixpanel is a product analytics platform built on events, users, and properties. It offers funnels, retention analysis, user flows, cohorts, session replay, experiments, feature flags, metric trees, and warehouse connectors for Snowflake, BigQuery, and Redshift. The platform also ships a Web Analytics module, but the core workflow centers on instrumenting custom events, identifying users, and scaling insights across product, marketing, and data teams. Mixpanel AI helps surface patterns through natural language queries over behavioral data. Pricing scales with monthly tracked users, and a generous free tier supports up to twenty million events per month for startups and smaller teams getting started with product analytics.

Dig into the Mixpanel vs Clics profile for Mixpanel on Alternatives.

Mixpanel in a Mixpanel vs Umami comparison context
Umami

What is Umami?

Umami is an open-source, privacy-focused web analytics platform that operates without cookies and without cross-site tracking, positioning itself as GDPR compliant out of the box. The tracker script stays under two kilobytes, and teams can self-host with Docker and PostgreSQL or choose Umami Cloud for managed hosting. The product covers traffic metrics, custom events, funnels, user journeys, retention, session replay, UTM attribution, and revenue tracking tied to events. Team management includes roles, sharing controls, and a REST API for programmatic access to collected data. Umami targets developers and small teams who want lightweight analytics without sacrificing the ability to understand user behavior in meaningful detail.

Browse the Umami alternative overview on Umami Alternatives.

Umami in a Mixpanel vs Umami comparison context
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