Discover how Umami
compares with FullStory
What is the best analytics stack for your website? See how Umami compares with FullStory? Enjoy a detailed comparison of Umami vs FullStory.
Umami vs FullStory comparison.
- Public pricingIncludedNot included
- Free tier or trialIncludedNot included
- Self-serve signupIncludedNot included
- Usage-based pricing (not per seat)IncludedIncluded
- Cookieless trackingIncludedIncluded
- No analytics cookies requiredIncludedNot included
- EU or regional data hostingIncludedIncluded
- IP anonymization by defaultIncludedIncluded
- Self-hosted deploymentIncludedNot included
Clics, the simple privacy first web analytics software
Clics makes website analytics something your team actually looks forward to every week: easy, modern, and genuinely useful. At its core is a clean dashboard anyone can open without training: visitors, traffic sources, goals, conversions, and multistep funnels on one screen, plus a dedicated view for AI referral traffic from ChatGPT, Claude, Perplexity, Gemini, and Copilot.
Its strength is staying simple without giving up what marketing teams actually measure. A tracking script under 5 KB does not set analytics cookies on visitors. Clics is designed with GDPR, CCPA, and PECR in mind, and reports full counts you can trust in reviews.
Unlimited teammates share one workspace, the 14 day trial does not require a credit card, and human support typically replies in under 30 minutes when setup or reporting questions come up.
What is Umami?
Umami is an open-source, privacy-focused web analytics platform that operates without cookies and without cross-site tracking, positioning itself as GDPR compliant out of the box. The tracker script stays under two kilobytes, and teams can self-host with Docker and PostgreSQL or choose Umami Cloud for managed hosting. The product covers traffic metrics, custom events, funnels, user journeys, retention, session replay, UTM attribution, and revenue tracking tied to events. Team management includes roles, sharing controls, and a REST API for programmatic access to collected data. Umami targets developers and small teams who want lightweight analytics without sacrificing the ability to understand user behavior in meaningful detail.
Open the Umami vs Clics breakdown for Umami on Alternatives.
What is FullStory?
FullStory is a digital experience intelligence platform for web and mobile applications that combines session replay with product analytics capabilities. Its Fullcapture technology automatically records every user interaction without manual event instrumentation, providing retroactive analysis of any behavior pattern. Core features include session replay with searchable metadata, heatmaps, conversion funnels, user journey mapping, and frustration signal detection for rage clicks and dead clicks. The StoryAI assistant surfaces insights through natural language queries across recorded session data. FullStory integrates with data warehouses for export and offers a separate Workforce product line for employee software analytics. A free tier provides thirty thousand monthly sessions with twelve months of data retention.
See how Clics compares with FullStory on the Alternatives hub.
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