Discover how Cloudflare Analytics compares with Smartlook

What is the best way to understand your website and your users? See how Cloudflare Web Analytics compares with Smartlook? Enjoy a detailed comparison of Cloudflare Analytics vs Smartlook.

Cloudflare Analytics logo on Clics Analytics at clics.dev
Cloudflare Analytics
vs
Smartlook logo on Clics Analytics at clics.dev
Smartlook
Detailed comparison

Cloudflare Analytics vs Smartlook comparison.

FeaturesCloudflare AnalyticsSmartlook
  • Public pricingIncludedNot included
  • Free tier or trialIncludedIncluded
  • Self-serve signupIncludedIncluded
  • Usage-based pricing (not per seat)IncludedIncluded
  • Cookieless trackingIncludedIncluded
  • No analytics cookies requiredIncludedNot included
  • EU or regional data hostingIncludedIncluded
  • IP anonymization by defaultIncluded
  • Self-hosted deploymentNot includedNot included
Clics

Clics, the simple privacy first web analytics software

Clics gives growth and marketing teams one calm place to finally see how a website is really performing, without the clutter. Traffic sources, landing pages, multistep funnels, goal completions, and conversion reads live in a single privacy first workspace built for the questions you ask every week, not for a wall of modules you never open.

Behind that clarity is a lightweight script under 5 KB that does not set analytics cookies on visitors. Clics is designed with GDPR, CCPA, and PECR in mind and ships a dedicated AI referrals view for ChatGPT, Claude, Perplexity, Gemini, and Copilot.

Unlimited teammates, a 14 day trial without a credit card, and human support that typically answers in under 30 minutes keep rollout and day to day reporting straightforward for teams that want analytics built for the website.

Clics privacy first web analytics
Cloudflare Analytics

What is Cloudflare Web Analytics?

Cloudflare Web Analytics is a free privacy-first analytics tool built into the Cloudflare dashboard. It measures page views, visits, top pages, referrers, browsers, operating systems, and countries without requiring cookies or tracking scripts that slow down your site. Data comes from a lightweight JavaScript beacon or directly from edge network logs if you proxy traffic through Cloudflare. The platform focuses on essential website metrics rather than user-level tracking, making it suitable for teams that prioritize visitor privacy and regulatory compliance. Reports load instantly inside the existing Cloudflare interface, so there is no separate login or additional infrastructure to manage.

Explore the Cloudflare Web Analytics alternative guide for Cloudflare Analytics on Alternatives.

Cloudflare Analytics in a Cloudflare Analytics vs Smartlook comparison context
Smartlook

What is Smartlook?

Smartlook is qualitative analytics for websites and mobile apps: session recordings, heatmaps, events, funnels, crash-linked replays, and integrations with Salesforce, Slack, Intercom, and Zendesk. Smartlook has published an end-of-life path with no new subscriptions after May 2026, no renewals after August 2026, last support for paid plans by August 2027, and full decommissioning on September 2027. Replay and heatmap capabilities will continue inside Splunk Digital Experience Analytics for customers who adopt Splunk, without automatic migration of historical Smartlook data. Teams currently using Smartlook should plan their transition strategy to an alternative platform before the final shutdown date arrives.

Read the Smartlook vs Clics breakdown on Smartlook Alternatives.

Smartlook in a Cloudflare Analytics vs Smartlook comparison context
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