Discover how OpenPanel
compares with Smartlook

What is the best analytics stack for your product team? See how OpenPanel compares with Smartlook? Enjoy a detailed comparison of OpenPanel vs Smartlook.

Detailed comparison

OpenPanel vs Smartlook comparison.

FeaturesOpenPanelSmartlook
  • Public pricingIncludedNot included
  • Free tier or trialIncludedIncluded
  • Self-serve signupIncludedIncluded
  • Usage-based pricing (not per seat)IncludedIncluded
  • Cookieless trackingIncludedIncluded
  • No analytics cookies requiredIncludedNot included
  • EU or regional data hostingIncludedIncluded
  • IP anonymization by defaultIncluded
  • Self-hosted deploymentIncludedNot included
Clics

Clics, the simple privacy first web analytics software

Clics makes website analytics something your team actually looks forward to every week: easy, modern, and genuinely useful. At its core is a clean dashboard anyone can open without training: visitors, traffic sources, goals, conversions, and multistep funnels on one screen, plus a dedicated view for AI referral traffic from ChatGPT, Claude, Perplexity, Gemini, and Copilot.

Its strength is staying simple without giving up what marketing teams actually measure. A tracking script under 5 KB does not set analytics cookies on visitors. Clics is designed with GDPR, CCPA, and PECR in mind, and reports full counts you can trust in reviews.

Unlimited teammates share one workspace, the 14 day trial does not require a credit card, and human support typically replies in under 30 minutes when setup or reporting questions come up.

Clics cookieless, privacy-first web analytics illustration
OpenPanel

What is OpenPanel?

OpenPanel is an open-source web and product analytics platform available at openpanel.dev with cookieless tracking and GDPR-friendly positioning. It offers EU-hosted cloud infrastructure with a thirty-day free trial requiring no credit card, or teams can self-host the entire stack. A single installation covers web analytics, custom event tracking, funnels, retention charts, cohort analysis, user profiles, session replay, revenue monitoring, and Google Search Console integration. The platform also provides notifications, webhooks, and MCP tooling so AI agents can query funnels, profiles, and sessions programmatically. OpenPanel targets developers and product teams who want open-source flexibility combined with a modern analytics experience.

Read the OpenPanel alternative profile for OpenPanel on Alternatives.

OpenPanel web analytics dashboard in the OpenPanel vs Smartlook comparison
Smartlook

What is Smartlook?

Smartlook is qualitative analytics for websites and mobile apps: session recordings, heatmaps, events, funnels, crash-linked replays, and integrations with Salesforce, Slack, Intercom, and Zendesk. Smartlook has published an end-of-life path with no new subscriptions after May 2026, no renewals after August 2026, last support for paid plans by August 2027, and full decommissioning on September 2027. Replay and heatmap capabilities will continue inside Splunk Digital Experience Analytics for customers who adopt Splunk, without automatic migration of historical Smartlook data. Teams currently using Smartlook should plan their transition strategy to an alternative platform before the final shutdown date arrives.

Browse the Smartlook vs Clics breakdown on Smartlook Alternatives.

Smartlook web analytics dashboard in the OpenPanel vs Smartlook comparison
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